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It's vital for tennis handicap bettors to understand the importance of individual player tendencies, and how they impact the game/set scoring. We assess the handicap records of the ATP top 15 to see if it provides bettors with future angles.

Do you know what a 'margin' is and how crucial it is to your sports betting profitability? The bigger the bookmaker's margin, the more accurate you have to be with your bets to make a long-term profit. Find out more.

With a new year on the horizon it’s the perfect time to carry out a health-check on your betting. With this in mind, Pinnacle has assembled five New Year betting resolutions to give you an enhanced betting platform.

The Indian Super League launched in 2014 as cricket legends, wealthy businessmen, Bollywood actors and iconic soccer stars associated themselves with the 8 franchises. Now ahead of the playoffs find out everything you need to know about betting on…

With consecutive defeats fairly regular on the ATP Tour, bettors should understand the effect these defeats have on the market. This article looks at the stats to see if bettors should alter their betting decisions based on a players ranking?

Our Head of Sportsbook is an avid eSports gamer. Back in early 2010, convinced of the huge betting potential it presented, he decided to post Pinnacle’s first ever eSports market. Find out how we got from that first bet to be on the verge of 1…

With each EPL team playing two games in three days over the Christmas period, it's believed to be an advantage for the 'bigger' teams with better squads? This article looks at how these teams perform during past Christmas periods to see if bettors…

At the start of each soccer season certain teams can perform better either at home or away, resulting in them tagged as 'home/away specialists'. This article examines historical data to see if bettors should incorporate this into their betting?

On December 6th, Jonny Hendricks defends his UFC welterweight championship belt for the first time in a rematch against Robbie Lawler. Below, we look at the factors bettors should consider when betting on the Hendricks vs. Lawler rematch at UFC…

Research highlights once a tennis player reaches 30 they begin to deteriorate physically. With 15 players over 30 in the ATP top 50, live bettors should be interested to know how they perform the longer a game goes on.