What is a BetShare?

A BetShare is a percentage representation of the share of the number of bets on the different sides of a match published ahead of all major sports events, including Premier League, Bundesliga, La Liga, Grand Slams, NBA games and much more.

In simple terms, a BetShare tips you off as to which team has received the majority of bets. If, for example, Croatia is playing Spain in soccer and the BetShare percentages are 47%, 16% and 37% this means that 47% of the bets at Pinnacle have been placed on Croatia, 37% on the draw and 16% on Spain.

To ensure that you get a reliable insight into what is going on in the betting market, we only publish BetShares after a significant number of bets have been placed. And to keep it even more interesting, we update BetShares regularly, with the one released an hour before the start of a match being calculated using the highest number of bets.

Our Educational mandate

Working with the belief that the more educated a bettor is, the more likely they are to bet with Pinnacle, we are constantly looking for ways to educate in new and enlightening ways. We’ve always looked at Twitter as an opportunity to expand on that philosophy and we’ve done so with our BetShare tweets.

In these tweets, we’re letting bettors know what percentage of bets have fallen on each side of the market. You’ll know there’s value in this, if you understand the wisdom of the crowd.

It is also important for bettors to remember that Betshare's do not account for the volume in the betting market and therefore there are some drawbacks to a BetShare. Recreational bettors are likely to stake small to moderate sized bets, whilst more seasonal sharp bettors could be liable to stake a higher volume which would highlight one potential drawback of BetShares. Volume is often considered the most important figure for making accurate betting predictions and the amount of activity there has been placed into a market can be more helpful to know when betting and can often be linked with the unpredictability of a market.

How can BetShares help your betting?

Although we advise you to do your own research before deciding which team to bet on, BetShares can be an invaluable tool to assist your betting. Keeping in touch with the market sentiment on a regular basis not only gives you a perspective of your betting decisions against the bigger picture, it also helps you detect betting trends.

Make the most out of BetShares by following @PinnacleSports, for the latest updates of BetShares, and Pinnacle’s unique insight into the latest betting markets.