Affiliate Tools

Affiliate system

Our affiliate system offers you access to the latest information about your affiliate account. From banner impressions to funded accounts, to deposit amounts, you have full visibility of your account performance.


Affiliates Reporting Interface

Track the performance of separate websites, pages, and even banners from click to revenue, and report by month, by week, and by day. Get access to targeted landing pages and banners, original sports articles which provide you with keyword-rich content, and our API which offers instant access to our live odds.

1-on-1 account management

Our dedicated and professional affiliate team offers highly personalised account management. We work with our affiliates to ensure you get the most out of the partnership. We understand that you are the experts on what works best for your website and audience.


Hard-hitting marketing creatives are backed up by targeted landing pages, all available in over 16 languages.

Betting articles RSS feed

The Pinnacle RSS feed delivers professionally written sports betting content straight to you for distribution on your website. Our articles cover a wide range of sports previews and betting strategy and are specifically designed to improve the effectiveness your site. You are free to re-purpose these articles as you see fit.

RSS Feed Click Here

Live odds API

The key selling point of Pinnacle are the odds we offer and the betting limits available.

Successful affiliates seize on this and design ways in which they can best highlight our truly unique product. One of the most obvious is to publically compare Pinnacle’s odds against those of our competitors. To help you achieve this we offer instant access to all the odds on our website via an API. Updated every five seconds, this is a powerful tool to help provide compelling, real-time content to your site’s visitors. This approach guarantees highly qualified traffic is sent from your website to ours and greatly increases conversion rates

API Manual

Find out more about our live odds API, including FAQs and user guides.


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